Upstanding How Company Character Catalyzes Loyalty, Agility, and Hypergrowth

The CEO of Anaplan explains how a company?s character is a critical driver of sustained success 

In his career as an executive at IBM, Cisco, and now as CEO of Anaplan, Frank A. Calderoni discovered that character is just as vital for companies as it is for individuals. In Upstanding: How Company Character Catalyzes Loyalty, Agility, and Hypergrowth, the author explores the powerful link between corporate strategy, company culture, and individual character, and how activating this link is essential to realizing strong company character?and an essential ingredient for organizations to achieve hypergrowth, agility, and loyalty. This innovative resource features real-life examples of how today?s most successful companies are building upstanding character while increasing employee engagement, happiness, and performance. 

The book is written to help executives, company founders, managers, and other leaders develop strategies that supercharge organizational performance while building a strong and high-engagement culture?providing real-world insights from the author?s own career along with a diverse cross-section of business thought leaders and CEOs of companies both small and large, local and global. The author draws upon his experience leading a $10 billion hypergrowth software company to explain how the fusion of culture and strategy, driven by a company?s character, leads to sustained internal and external success. Designed to empower leaders to make character the cornerstone of corporate culture, this invaluable resource: 

• Explores what ?upstanding character? means for an organization, and how building a culture based on empathy, courage, authenticity, integrity, respect, and other factors drives higher performance and value creation for employees, customers, partners, and shareholders 
• Reviews research on how culture drives performance, and operational practices for building upstanding organizational character and driving value-aligned behavior 
• Features original interviews with Shantanu Narayen, Cy Wakeman, Eric Hutcherson, Kellie McElhaney, Geoffrey Moore, and other leaders inside and outside the tech sector 
• Provides practical tools and approaches for increasing inclusion and belonging, improving communication, strengthening engagement, and rewarding upstanding character in employees  
• Discusses the ?Big 9? cultural values that are essential to creating upstanding company character, such as agility, collaboration, diversity, integrity, and respect  

With a foreword by Shantanu Narayen, Chairman and CEO of Adobe, Upstanding: How Company Character Catalyzes Loyalty, Agility, and Growth is essential reading for executives and business leaders interested in strategy, leadership, organizational culture, and management innovation, as well as leadership teams and HR professionals who are responsible for guiding their organization?s culture and developing its character. 

Foreword ix

Introduction 1

Part I It’s a New World 13

Chapter 1 A New Given: Culture Is Strategy 15

Chapter 2 21st-Century Ethos 31

Chapter 3 The New Essential Core: Upstanding Character 49

Part II Building Character-driven Organizations 61

Chapter 4 Know Your Values 63

Chapter 5 Top Down, Bottom Up 81

Chapter 6 Make Character-Led Culture Your Strategy 99

Chapter 7 Magnetic Character: Activating Positive Forces 119

Part III Putting Character Into Action 143

Chapter 8 Responding to Crisis 145

Chapter 9 Stories from Exemplar Companies—and Leaders 163

Chapter 10 Looking to the Future 183

Endnotes 201

Acknowledgments 213

About the Author 215

Index 217

FRANK A. CALDERONI is the Chairman and Chief Executive Officer of Anaplan, a cloud-native SaaS company that helps enterprises orchestrate business performance. A technology industry veteran with over 30 years of leadership experience, Calderoni has helped to guide organizations through disruptive change and incredible growth.

Before joining Anaplan, Calderoni served as the Executive Vice President of Operations and CFO of Red Hat. He also spent more than a decade at Cisco, during which he was named one of the best CFOs of 2012, 2013 and 2014 by Institutional Investor and CFO of the Year by the San Francisco Business Times in 2015. Prior to Cisco, Calderoni held senior leadership roles at QLogic Corporation and SanDisk Corporation. Earlier in his career, he spent 21 years at IBM. Calderoni previously served on the board of Palo Alto Networks and currently serves on the board of Adobe Systems, Inc.