Consumer Economics (3rd Ed.) Issues and Behaviors
Auteur : Goldsmith Elizabeth B.
From identity theft to product recalls, from what we once thought of as unshakeable institutions to increasing concerns about sustainability, consumer issues are an integral part of modern life. This fully updated third edition of Consumer Economics offers students an accessible and thorough guide to the concerns surrounding the modern consumer and brings to light the repercussions of making uninformed decisions in today?s economy.
This definitive textbook introduces students to these potential issues and covers other key topics including consumer behavior, personal finance, legal rights and responsibilities, as well as marketing and advertising. Combining theory and practice, students are introduced to both the fundamentals of consumer economics and how to become better-informed consumers themselves.
Highlights in this new edition include:
- New Critical Thinking Projects feature to encourage students to develop their critical thinking skills through analysing consumer issues.
- Expanded coverage of social media and the impact of social influence on consumers.
- Revised Consumer Alerts: practical advice and guidance for students to make smart consumer decisions.
- A new Companion Website with a range of presentation materials and exercises related to each chapter.
Fully updated throughout, this textbook is suitable for students studying consumer sciences ? what works, what doesn?t, and how consumers are changing.
Table of Contents
PART 1: Consumer Perspectives
CHAPTER 1 Consumers in a Changing World
CHAPTER 2 The Consumer Movement
CHAPTER 3 Consumer Theories and Models
PART 2: Consumer Protection
CHAPTER 4 Consumer Protection and Law
CHAPTER 5 Government Protection, Consumer Groups, and the Media
PART 3: Consumers in the Marketplace
CHAPTER 6 Brands, Buying Process, and Product Development
CHAPTER 7 Decision Making and Advertising
CHAPTER 8 Food And Water Issues
CHAPTER 9 Health and Wellness Issues
CHAPTER 10 Sustainability and Safety
CHAPTER 11 Internet, Technology and Identity Theft
CHAPTER 12 Being a Better Consumer of Housing and Vehicles
PART 4: Consumers in the Financial Marketplace
CHAPTER 13 Banking, Debt, and Credit Issues
CHAPTER 14 Insurance and Investment Issues
PART 5: Emerging Consumer Issues and the Global Perspective
CHAPTER 15 Issues, Ethics, and Globalization
Elizabeth B. Goldsmith is Professor in the Department of Retail Merchandising and Product Development at Florida State University, USA.
Date de parution : 06-2016
18.9x24.6 cm
Disponible chez l'éditeur (délai d'approvisionnement : 14 jours).
Prix indicatif 105,47 €
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Mots-clés :
Bernard Arnault; USA Patriot Act; personal finance; Energy Saving; consumption; Life Insurance Policies; Net Worth Statements; consumer issues; Federal Aviation Administration; Consumer Economics; FICO Score; Economics; Long Term Care Insurance; Brands; Market Maven; Product Development; Home Equity Line; Health and Wellness; Structure Function Claims; Sustainability; FAA; Banking; Consumer Alerts; Debt; Corrective Advertising; Credit; USA; Insurance; CPSC; Investment; FDA Consumer; Ethics; Identity Theft; Globalization; FTC; S