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Strategic management (2nd Ed.)

Langue : Anglais

Coordonnateurs : Louw Lynette, Venter Peet

Couverture de l’ouvrage Strategic management
Strategic Management 2e introduces theories and formulation of strategic management, discusses the analysis of the environment, and applies and evaluates the concepts in a South African setting through case studies
PART 1: STRATEGY AND STRATEGIC INTENT. 1. Introduction - the nature and process of strategic management. 2. Strategic Intent. PART 2, STRATEGIC ANALYSIS. 3. Analysing the macro-environment. 4. Analysing the industry environment. 5. Analysing the internal environment. PART 3: STRATEGY DEVELOPMENT AND FORMULATION. 6. Value innovation. 7. Corporate strategy: the quest for shareholder value. 8. Business level strategy. 9. Strategies for global competitive advantage. 10. Coporate citizenship and sustainable development - business imperatives with dilemmas and opportunities. PART 4: STRATEGY IMPLEMENTATION AND FUTURE PERSPECTIVES. 11. Strategus leadership: Key driver of strategy implementation. 12. Organisational: alignment and strategy implementation through organisational culture. 13. Strategic management - future perspectives.

Date de parution :

Ouvrage de 512 p.

16.9x24.1 cm

Disponible chez l'éditeur (délai d'approvisionnement : 14 jours).

Prix indicatif 69,32 €

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