Get Wise to Your Advisor How to Reach Your Investment Goals Without Getting Ripped Off
Auteur : Lockshin Steven D.
The financial services world is changing. Technology is enabling an automated approach to investing that should bring down the cost of commodity services. No longer do you have to fund the lifestyle of a broker or advisor to have him tell you how to diversify or where to find the next investment that cannot be missed. This book will provide the tools for calculators that tell you most of what you need to know; from how much insurance you need to have to how you should diversify. The book will help readers with the following:
- Understand what you have
- Plan your long-term goals
- Start to save (maximizing your 401k)
- Reduce debt
- Run your Monte Carlo Simulation
- Determine the appropriate asset allocation
- Set up your auto-rebalancing and periodically (annually, perhaps) re-examining your asset allocation to account for globalization
- Deploy the asset mix through low cost, tax-efficient strategies
- Look at it once per year
This book will provide a better understanding of your investment decisions. But, we all cannot be do-it-yourselfers. Advisors serve as an important resource for consumers when they are both capable and understand their duty to serve you, the customer, first. To complement their moral station, they must have the skills to deliver appropriate advice. The book, much like the company Steve founded, will simplify standards for consumers and audit advisors to those standards.
Preface ix
Chapter 1 Is This Any Way to Choose an Advisor? 1
Bad Financial Medicine 3
A Murky Industry 7
“You Should Meet My Guy” 11
Key Points 17
Chapter 2 Wall Street’s Dirty Secrets 19
The More Things Change . . . 23
“You Don’t Understand . . .” 28
Misplaced Interests 33
Brokers and Advisors 35
Wall Street Brokers versus Main Street Consumers 37
Peddling Products 39
Omission versus Commission 42
Key Points 45
Chapter 3 The Wall Street Whitewash 47
Image Is Everything 49
Shopping Shortcuts 52
Vegas Rules 59
Key Points 65
Chapter 4 Hold Your Nose: Other Advisor Options 67
Bank-Based Advisors 70
Private Banking and Trust Departments 72
Asset Managers 74
Insurance Salesmen 76
Fee-Only Planners 78
Other Options 79
Technology’s Triumph 81
Key Points 86
Chapter 5 The Case for Independent RIAs 89
The Trouble with Fee-Only Advisors 92
The Case for Independent RIAs 94
Buyer Beware 99
Do All RIAs Live Up to Their Title? 102
Disorienting Disclosure 105
RIAs: A Good Place to Start 115
Key Points 115
Chapter 6 Our Lazy Brains: Why We’re So Bad at Choosing Advisors (and Investing Our Own Money) 117
The Gut versus the Mind 121
Salesmanship 101 125
What You See Is All There Is 128
My Advisor Is Handsome, So Why Am I Broke? 130
Why We Stink at Managing Our Own Money 136
Key Points 142
Chapter 7 How to Be Your Own Investment Advisor 145
Don’t Let Costs Mug Your Returns 156
How to Win the Game by Not Playing 163
Software-Powered Investing 179
Math First, Emotion Second 183
Why You (Probably) Still Need a Financial Advisor 184
Key Points 185
Chapter 8 Choosing an Advisor: Know What You Don’t Know 187
You Are the Family CEO 191
Core Principle: DUTY—Clients before Profits 193
Core Principle: SAFEGUARDS 198
Core Principle: PROFESSIONALISM 201
Decoding your Advisor’s Answers 205
After the Interview 215
Key Points 217
Chapter 9 Fees and Ice Cream: Baskin-Robbins Got It Right, Why Can’t We? 219
Chocolate and Vanilla 221
Baskin-Robbins 31 3 Flavors? 223
Key Pricing Ingredients (Building a Custom Sundae) 227
Chapter 10 Change the Game 231
Why Wait? 240
Afterword: Advisors in Perspective 243
About the Author 247
Index 249
Steven D. Lockshin is the founder and former CEO of Convergent Wealth Advisors, one of the nation's leading wealth management firms, providing investors with objective advice, flexible investment solutions, and transparency. He helped pioneer the open architecture approach to investing and was an early adopter of asset allocation strategies for high-net-worth clients.
Date de parution : 09-2013
Ouvrage de 272 p.
13.2x17.5 cm