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The Theory and Practice of China's Tourism Economy (1978-2017), 1st ed. 2019 Research Series on the Chinese Dream and China’s Development Path Series

Langue : Anglais

Auteur :

Couverture de l’ouvrage The Theory and Practice of China's Tourism Economy (1978-2017)
This book is devoted to the analysis of the three main tasks of China?s tourism development: Firstly, the theory of tourism development since the initiation of reform and opening-up. Secondly, the practice and problems in infrastructure building. Thirdly, the mold and policy used in the course of development. The book pursues three major objectives: firstly, to portray the stage of development; secondly, to analyze the specific experience in China?s case; thirdly, to review theory and try to put forward advice on investment and management.
​Chapter One: General Introduction to Industrialized Development of Tourism since China’s Reform and opening-up.- Chapter Two: Unconventional Development of China’s Tourism Industry and Its Phases of Development.- Chapter Three: Industrial Structure of Tourism and Diversified Development of Tourism Products in China.- Chapter Four: System Changes in China’s Tourism Development.- Chapter Five Tourism development modes and Development Experience with Chinese Characteristics.- Chapter Six: Development Policy, Prospective and Investment Outlook on China’s Tourism Industry.

ZHOU PENG is a Professorin the College of Economics and Management at Zhejiang Normal University.He obtained his doctoraldegree in management science and engineering from Tongji University inChina.He teaches courses such as tourism resources development &management of scenic spots, etc.Zhou’s major research field covers regional economic development, tourism resources development, strategic management, etc. He has completed several provincial-level research projects and economic planning projects for the local governments. Some of his research reports have been highly approved by the local governments concerned. 

Provides a comprehensive overview of tourism theory and practice in China since the initiate of the reform and opening-up

Collects a large amount of data and reports on travel situation of tourists, spots and relative institutions

Calculates the future development and trend of China’s tourist industry

Date de parution :

Ouvrage de 146 p.

15.5x23.5 cm

Disponible chez l'éditeur (délai d'approvisionnement : 15 jours).

116,04 €

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Date de parution :

Ouvrage de 146 p.

15.5x23.5 cm

Disponible chez l'éditeur (délai d'approvisionnement : 15 jours).

116,04 €

Ajouter au panier

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