Strategic Alliance Management (2nd Ed.)
Auteurs : Tjemkes Brian, Vos Pepijn, Burgers Koen
Strategic alliances ? partnerships between separate organizations to share resources collaboratively toward mutually beneficial goals ? are an important management instrument, but one that is difficult for firms to manage. Among many desirable outcomes, alliances can reduce costs, provide access to new technology, and improve research and development endeavours, though collaborative arrangements come with risks, peril, and adversities. This renewed and re-worked text connects theory to practice to help understand this important business practice.
Strategic Alliance Management presents an academically grounded alliance development framework, detailing eight stages of alliance development with consideration for specific management challenges. For each stage, readers are presented with state-of-the-art theoretical insights, evidence-based managerial guidelines and a business case illustration. Additional chapters detail on contemporary alliance management challenges, including co-opetition and business eco-systems. Other chapters highlight the role of alliance professionals, alliance capabilities and paradoxical challenges in alliance relationships.
This second edition retains a blend of academic knowledge and practical examples, while updating case examples and adding five new chapters on emerging alliance topics. This book remains vital reading for business students and professionals interested in strategic management.
List of figures List of tables List of boxes Preface 1 Strategic alliance management 2 Alliance strategy formulation 3 Alliance partner selection 4 Alliance negotiation 5 Alliance design 6 Alliance launch 7 Alliance management 8 Alliance evaluation 9 Alliance termination 10 Supplier alliances 11 Learning alliances 12 Co-branding alliances 13 International alliances 14 Asymmetrical alliances 15 Cross-sector alliances 16 Coopetition alliances 17 Multi-partner alliances 18 Alliance portfolios 19 Alliance networks 20 Business Ecosystems 21 Alliance co-evolution 22 Alliance professionals 23 Alliance teams 24 Alliance capabilities 25 Strategic alliance management: Science and Art Appendix Notes References Index
Brian Tjemkes
is Assistant Professor of Management and Organization at VU University Amsterdam, the NetherlandsPepijn Vos
is Researcher Consultant in the field of innovation and alliance management at TNO, the NetherlandsKoen Burgers
is a PhD Candidate at Nyenrode University, the NetherlandsDate de parution : 09-2017
17.4x24.6 cm
Disponible chez l'éditeur (délai d'approvisionnement : 14 jours).
Prix indicatif 88,32 €
Ajouter au panierDate de parution : 09-2017
17.4x24.6 cm
Disponible chez l'éditeur (délai d'approvisionnement : 14 jours).
Prix indicatif 271,33 €
Ajouter au panierThèmes de Strategic Alliance Management :
Mots-clés :
Multi-partner Alliances; Alliance Strategy; Co-branding Alliances; Strategic Alliances; Alliance Development Framework; Management Challenges; Alliance Launch; Business Collaboration; Alliance Evaluation; Business Alliances; Alliance Strategy Formulation; Business Outsourcing; Alliance Portfolio; Strategic Management; Alliance Launch Managers; International Alliances; Alliance Development Stage; Alliance Design; Alliance Specific Investments; Alliances; Alliance Formation; Pepijn Vos; Firm’s Resource Endowment; Koen Burgers; Alliance Instability; Alliance Contracts; Business Ecosystem; Alliance Capabilities; Alliance Function; Alliance Management Team; Alliance Management; Strategic Alliance Management; Alliance Office; Partner Firms; Acceptance Tactics; Single Alliance