Customization 4.0, Softcover reprint of the original 1st ed. 2018 Proceedings of the 9th World Mass Customization & Personalization Conference (MCPC 2017), Aachen, Germany, November 20th-21st, 2017 Springer Proceedings in Business and Economics Series
Coordonnateurs : Hankammer Stephan, Nielsen Kjeld, Piller Frank T., Schuh Günther, Wang Ning
This proceedings volume presents the latest research from the worldwide mass customization & personalization (MCP) community bringing together new thoughts and results from various disciplines within the field. The chapters are based on papers from the MCPC 2017. The book showcases research and practice from authors that see MCP as an opportunity to extend or even revolutionize current business models. The current trends of Industrie 4.0, digital manufacturing, and the rise of smart products allow for a fresh perspective on MCP: Customization 4.0. The book places a new set of values in the centre of the debate: a world with finite resources, global population growth, and exacerbating climate change needs smart thinking to engage the most effective capabilities and resources. It discusses how Customization 4.0 fosters sustainable development and creates shared value for companies, customers, consumers, and the society as a whole. The chapters of this book are contributed by a wide range of specialists, offering cutting-edge research, as well as insightful advances in industrial practice in key areas.
The MCPC 2017 has a strong focus on real life MCP applications, and this proceedings volume reflects this. MCP strategies aim to profit from the fact that people are different. Their objective is to turn customer heterogeneities into opportunities, hence addressing ?long tail? business models. The objective of MCP is to provide goods and services that best serve individual customers? needs with near mass production efficiency. This proceedings volume highlights the interdisciplinary work of thought leaders, technology developers, and researchers with corporate entrepreneurs putting these strategies into practice.
Chapter 24 is open access under a CC BY 4.0 license via link.springer.com.
Stephan Hankammer is a research associate at the Technology and Innovation Management Group at RWTH Aachen University since 2014. He conducts research on ecologically sustainable business models, collaborative value creation, and sustainable consumption. He has been coordinator of a European ECO INNOVERA research project on sustainable mass customization in the consumer electronics industry. Moreover, he has worked on larger mass customization projects in several other industries in both B2C and B2B settings. His field of expertise is sustainable collaborative value creation and he is an enthusiastic interdisciplinary scientist interested in combining different research topics related to sustainable management, innovation management, and business ethics.
Kjeld Nielsen is an Associate Professor for the Department of Materials and Production at Aalborg University. Kjeld Nielsen is head of the Mass Customization Research Group. His research interests include mass customization, product configuration, reconfigurable manufacturing systems, and product architecture.
Frank T. Piller has headed the Technology and Innovation Management Group at RWTH Aachen University since 2007. Earlier, he worked at the MIT Sloan School of Management and was an assistant professor of management at the TUM Business School (1999-2004). Frank Piller graduated with a Ph.D. in operations management from the University of Würzburg in 1999. His post-doctoral Habilitation degree is from the TUM Business School. Frank Piller has worked as a consultant and delivered executive workshops for many international companies, including several DAX30 and Fortune 500 corporations. As a member of their board of directors or board of scientific advisors, he works with a number of innovative technology companies to bring his research into practice. His current research focuses on the need of established corporations to cope with the challenge of digital transfo
Presents cutting edge and rigorously developed papers on MCP, with a strong focus on real life applications
Highlights current trends of Industrie 4.0, digital manufacturing and the rise of smart products to allow for a fresh perspective on MCP: Customization 4.0
Offers insightful advances in industrial practice in key areas
Date de parution : 02-2019
Ouvrage de 702 p.
15.5x23.5 cm
Disponible chez l'éditeur (délai d'approvisionnement : 15 jours).
Prix indicatif 189,89 €
Ajouter au panierDate de parution : 06-2018
Ouvrage de 702 p.
15.5x23.5 cm