Streaming and Digital Media Understanding the Business and Technology
Auteur : Rayburn Dan
Steaming and Digital Media gives you a concise and direct analysis to understand a scalable, profitable venture, as well as the common and hidden pitfalls to avoid in your business. By focusing on both the business implications and technical differences between online video and traditional broadcast distribution, you will learn how to gain significant time-to-market and cost-saving advantages by effectively using streaming and digital media technologies. As part of the NAB Executive Technology Briefing series, the book is geared towards the manager or executive and no technical prerequisite is required. You can quickly learn the technical speak as well as the market and business implications.
New In The Book:
- Consumer generated content and portals
- Distribution of full-length video content
- New distribution outlets for delivering content (Sling, TiVO, IPTV)
- Addition of Flash streaming technology and Podcasting
- Up-to-date market research and data
- New industry pricing data
Introduction: The Current State Of The Streaming and Digital Media Industry
Chapter 1: Why Get Into Streaming and Digital Media?
Chapter 2: Technology Primer: The Basics of Streaming and Digital Media
Chapter 3: The Four Keys to a Profitable Streaming or Digital Media Business
Chapter 4: It's Not Childs Play: Learning From the Pitfalls from the Past Three Years
Chapter 5: Quality and Content Are King and Queen of the Digital Media Realm
Chapter 6: Streaming or Digital Media Project Management: How to Implement and Manage a Profitable Business
Chapter 7: Beyond Streaming Media: What Streaming and Digital Media Means to Other Areas of a Media Business
Date de parution : 03-2016
15.2x22.9 cm
Date de parution : 05-2007
Ouvrage de 256 p.
15.2x22.9 cm
Thème de Streaming and Digital Media :
Mots-clés :
windows; content; delivery; network; rights; management; technology; system; business; strategy; Flash Video; Flash Media Server; CDNs; Lincoln Center Institute; Mirror Image’s Network; CDN’s Network; DRM; MPEG Player; CDN Service; Streaming Media Technology; Digital Media Strategy; Windows Media; Digital Media Business; Digital Media Systems; CDN Provider; MasterCard International; Streaming Media; DRM Technology; Office Depot; Largest Stock Market Capitalization; JPMorgan Chase; Windows Media Format; Document Management Systems; Marist College; Flash Format