Social computing : a data mining perspective A Data Mining Perspective Chapman & Hall/CRC Data Mining and Knowledge Discovery Series

This book begins with a brief introduction to social computing and a review of classic graph theory and game theory. It then examines the data used to construct social network. focusing on emerging Web 2.0 technologies and social networking website. such as Facebook and MySpace. The book also explores data mining for social network extraction and analysi. presenting link and graph mining algorithm. such as subgraph discovery and clustering. In the last sectio. the authors provide case studies to illustrate concepts and principles as well as to demonstrate how to integrate components in order to solve real-world problems.