Service Business Development Strategies for Value Creation in Manufacturing Firms
Auteurs : Fischer Thomas, Gebauer Heiko, Fleisch Elgar
Heiko Gebauer is Associate Professor at the Swiss Federal Institute of Aquatic Science and Technology (Eawag) and at the Institute of Technology Management at the University of St Gallen. His research focuses on service and innovation management in infrastructure sectors, service business development in manufacturing companies and value creation in public transit services. He is also an adjunct professor at the Service Research Center at the Karlstad University in Sweden.
Elgar Fleisch is Professor of Technology Management and Director of the Institute of Technology Management at the University of St Gallen. He is also Professor of Information Management at the Swiss Federal Institute of Technology Zurich (ETHZ). His research focuses on the economic impacts and infrastructures of ubiquitous computing. He is co-chair of research of Auto-ID Labs, co-founder of several university spin-offs and serves as a member of multiple management boards and academic steering committees.
Date de parution : 03-2014
Ouvrage de 320 p.
15.2x22.9 cm
Disponible chez l'éditeur (délai d'approvisionnement : 14 jours).
Prix indicatif 48,38 €
Ajouter au panierDate de parution : 05-2012
Ouvrage de 316 p.
15.4x23.5 cm
Disponible chez l'éditeur (délai d'approvisionnement : 14 jours).
Prix indicatif 110,37 €
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