Gamer Psychology and Behavior, Softcover reprint of the original 1st ed. 2016 International Series on Computer, Entertainment and Media Technology Series

This book provides an introduction and overview of the increasingly important topic of gamer psychology and behavior by presenting a range of theoretic perspectives and empirical evidence casting new light on understanding gamer behavior and designing interactive gaming experiences that maximize fun. This book aims to provide a snapshot on research approaches/advances in player psychology and behavior, discuss issues, solutions, challenges, and needs for player behavior research, and report gameplay experience and lessons as well as industry case studies from both social sciences and engineering perspectives. The nine chapters in this book, which are divided into three sections: Neuro-Psychology and Gaming; Player Behavior and Gameplay; Player Psychology and Motivations, do not represent all the topics in the psychology of gaming, however, they include a variety of topics in this field: the effects of violent video games on cognitive processes, the reward systems in the human brain and the concept of 'fun', goal-directed player behavior and game choices, psychological player profiling techniques, game design requirements and player psychology, motivational gamer profiles, and many more.

This book is suitable for students and professionals with different disciplinary backgrounds such as computer science, design, software engineering, psychology, interactive media, and information systems. Students will be interested in the theory of gamer psychology and its impact on game design. Professionals will be interested in the fundamentals of gamer behavior and how interactive virtual environments can improve user experience.

Violent Video Games and Cognitive Processes: A Neuro-Psychological Approach.- Why Games Are Fun? The Reward System in the Human Brain.- Pleasure in Pain: How Accumulation in Gaming Systems can Lead to Grief.- Goal-Directed Player Behavior in Computer Games.- Designing and Playing to Protest: Looking Back to Gezi Games.- Psychological Player Profiling with Action Patterns.- Game Design and Gamer Psychology.- Self-Determination Theory in Game Contexts.- Explorations in Player Motivations: Gamer Profiles.