Lavoisier S.A.S.
14 rue de Provigny
94236 Cachan cedex
FRANCE

Heures d'ouverture 08h30-12h30/13h30-17h30
Tél.: +33 (0)1 47 40 67 00
Fax: +33 (0)1 47 40 67 02


Url canonique : www.lavoisier.fr/livre/autre/essentials-of-strategic-management/gamble/descriptif_2596291
Url courte ou permalien : www.lavoisier.fr/livre/notice.asp?ouvrage=2596291

Essentials of strategic management

Langue : Anglais

Auteurs :

Couverture de l’ouvrage Essentials of strategic management
Essentials of Strategic Management responds head-on to the growing requests by business faculty for a concisely-written strategic management text that's robust and theory-driven and supported with a compelling collection of cases. This text was written with four objectives in mind:
1) Although relatively brief in length, the text provides students with an up-to-date and thorough understanding of essential strategic management concepts and analytic tools,
2) It simplifies the task of demonstrating student learning through course embedded assessment,
3) The concepts are supported by contemporary, well-written cases involving headline strategic issues, and lastly,
4) The text serves as the theoretical foundation of a teaching approach incorporating a business strategy simulation.

Date de parution :

Ouvrage de 544 p.

Disponible chez l'éditeur (délai d'approvisionnement : 10 jours).

Prix indicatif 125,87 €

Ajouter au panier