Corporate Sustainability and Responsibility in Tourism, 1st ed. 2019 A Transformative Concept CSR, Sustainability, Ethics & Governance Series

This book offers essential insights into how the world's second largest industry, tourism, is responding to challenges involved in expanding the corporate social responsibility (CSR) concept to corporate sustainability and responsibility, referred to as CSR 2.0. It analyzes the typical setup of tourism with various types of commercial agents: corporations, small and medium sized enterprises, public-private partnerships, social enterprises and local cooperatives. In addition, the book examines a broad range of voluntary initiatives, the effectiveness of these efforts, and how contextual and wider policy features shape these relationships.

The book is divided into three parts, the first of which elaborates on strategic drivers and rationales for CSR. In turn, the second part introduces readers to design approaches for CSR programs and envisaged impacts, while part three focuses on implementation, certification, reporting, and possible outcomes. Each part offers a mixture of theoretical perspectives, synthesis analyses and case studies. The respective chapters tackle a broad spectrum of tourism sub-sectors, e.g. the cruise industry, aviation, gastronomy, nature-based tourism, and urban destinations. 

Part I: Introduction.- Part II: Assessing Business Behaviours and Leadership from the Standpoint of CSR 2.0.- Part III: CSR 2.0 Implementation.

Dagmar Lund-Durlacher is Full Professor and Head of the Department of Tourism and Service Management at MODUL University Vienna. From 2007 to 2015 she served as the Dean of the Undergraduate School at MU. She has worked on a number of international and EU funded projects within the area of consumer behaviour and sustainable tourism, with a focus on sustainable gastronomy and sustainable food during the last three years.  She is very well connected to the academic as well as industry tourism communities. Between 2010 and 2014 she chaired the BEST (Building Excellence in Sustainable Tourism) Education Network. She is also scientific and technical advisor for a number of international associations (UNEP, Futouris, etc.). Her current research interests focus on the areas of corporate responsibility emphasizing on innovative CSR management approaches, climate change and mobility in tourism as well as sustainable food operations. She obtained her PhD from Vienna University of Economics and Business in the field of Business and Social Sciences.