Contemporary Processes of Text Typeface Design Routledge Research in Design Studies Series
Auteur : Harkins Michael
This book addresses the paucity of published research specifically dealing with knowledge of text typeface design processes.
Dr Michael Harkins uses a Grounded Theory Methodology to render a tripartite theory resulting in explanation and description of the processes of text typeface design based upon the evidence of subject specific expert knowledge from world-leading practitioners, including Matthew Carter, Robin Nicholas, Erik Spiekermann, and Gerard Unger.
The book will be of interest to scholars working in design research, design epistemology, design process, typography, type design, information design and graphic design.
1. Introduction; 2. Historical Context; 3. Processes of text typeface design: An Introduction; 4. Trajectorizing; 5. Homologizing; 6. Attenuating; 7. Discussion; 8. Conclusion
Michael Harkins is Associate Professor of Graphic/Digital/Communication Design at University of Leeds.
Date de parution : 05-2020
17.4x24.6 cm
Thèmes de Contemporary Processes of Text Typeface Design :
Mots-clés :
Typeface Design; design; Primary Data Level; design studies; Underweysung Der Messung; type; Study Resolve; typeface; Type Design Process; font; Core Category; type design; Grounded Theory Methodology; text; Joseph Moxon; methodology; Grounded Theory; theory; Related Sub-categories; Matthew Carter; Homologizing Actions; Robin Nicholas; CPn; Erik Spiekermann; EG; Gerard Unger; Homologous Mapping; ontology; Homologous Form; epistemology; Prescriptive Tool; emic; Control Characters; etic; Historical Immersion; General Flow Model; design process; Mechanick Exercises; data; typography; Regular Weight; diagrammatic; Trajectorized Form; information design; Substantive Coding; graphic design; Expert Designer; text typeface design; tripartite theory