CIM Coursebook Marketing Fundamentals 07/08
Auteur : Withey Frank
Date de parution : 11-2017
21x29.7 cm
Date de parution : 06-2007
21x29.7 cm
Thème de CIM Coursebook Marketing Fundamentals 07/08 :
Mots-clés :
mix; audit; plan; exam; hint; promotional; study; tip; tool; planning; Marketing Mix; Debriefing Activity; Previous Examination Question; Party Selling; Effective Customer Care Programme; Customer Care Programmes; CRM System; Marketing Planning Process; Marketing Audit; Marketing Mix Tools; Marketing Evaluation; FMCG Market; Marketing Mix Elements; Coherent Marketing Mix; RM; Physical Distribution System; Promotional Mix; Marketing Planning; Marketing Culture; Marketing Channel; Marketing Mix Decisions; Mobile Marketing; Pricing Decisions; Customer Care; Promotional Tools